Elon Musk has urged his 227 million followers on X to cancel their Netflix subscriptions, accusing the streaming giant of promoting a “woke transgender agenda” in children’s content. The billionaire’s call for a boycott has quickly spread across social media, reigniting debates around representation in entertainment.
Musk pointed to shows like Dead End: Paranormal Park, an animated series that features a transgender teen character, as examples of what he described as “sexualized content for kids.” Although the series was canceled in 2023, Musk has repeatedly used it to argue that Netflix is deliberately pushing controversial themes into children’s programming.
The campaign appears to have shaken investor confidence. Netflix’s stock slipped nearly 5% this week as the boycott gained traction online. Meanwhile, creators and supporters of the targeted shows defended the content, saying it provides valuable representation and helps children better understand diverse identities.
Netflix has yet to issue an official response, but the controversy highlights how cultural battles around gender identity continue to dominate U.S. media discourse — and how Musk’s influence on these debates extends well beyond the tech world.
